Did BMW “Doctor” its U.S. July Sales to Trump Mercedes-Benz?


In the beginning of August, BMW reported selling 21,297 vehicles in July in the United States - a considerable 1,986 more cars than the rivaling Mercedes-Benz brand. According to sales figures, the 7-Series luxury saloon accounts for 1,696 of them.

So what, you might ask; BMWs are upmarket cars and there are certainly enough people in the US willing to cash up for a 7-Series, which is a very competent car indeed.

The problem is that the exact same model managed only 539 sales in June. A 300 percent increase in a single month is extraordinary and, according to The Wall Street Journal, there is a simple, but ethically questionable, explanation.

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